Press Releases

Re-Invent the Unexpected

Tt eSPORTS introducing the Level 10 M Headset
Design Collaboration with BMW Group DesignworksUSA

TAIPEI, Taiwan – March 4, 2013 – Tt eSPORTS is announcing the third design collaboration with BMW Group DesignworksUSA on the project “Level 10 M Headset”. Following the successful design collaboration on the Level 10 chassis in 2009 and the M Mouse in 2012, the design and creative consultancy, BMW Group DesignworksUSA continues to deliver amazing designs for Tt eSPORTS’ gaming peripherals. In 2013, the leading E-Sports brand Tt eSPORTS is ready to renovate the world of gaming headsets yet again as a gesture to celebrate the third Level 10 design collaboration by Tt eSPORTS and BMW Group DesignworkUSA.

Level 10 M Headset: the Design Concept

“Its mission is to extend the Level 10 experience to the headset that users can directly interact with,” said Tony Liu, the Managing Director of Tt eSPORTS. “With the Level 10 design, the headset now also functions as the experience itself. And it’s a huge part in the world of E-Sports as well – always exciting, always emotional, and full of challenges – exactly the same as Tt eSPORTS’ brand mission and the Level 10 M Headset”. An array of innovative design and functions are provided to gamers that speak the Level 10 design language and its acoustic advantage in the E-Sports community.

Merged by Tt eSPORTS’ brilliant acoustic engineering and BMW Group DesignworksUSA’s insights for design solutions, the official product launch conference will be held in March 2013 at Hannover, Germany in CeBIT 2013 exhibition.

“The Level 10 M headset successfully extends the Level 10 spirit and design quality to one of the core accessories for gamers,” said Sonja Schiefer, Director of the Munich Studio, BMW Group DesignworksUSA. “With the addition of the headset we have now created a consistent family of products with a unique iconic, exciting appeal, the perfect match for the emotional world of gaming.”


Level 10 M Microsite:


About BMW Group DesignworksUSA
DesignworksUSA is a design and creative consultancy that’s been driving innovation for forty years. Acquired by BMW Group in 1995, DesignworksUSA enables its parent company as well as internationally-renowned clients outside the automotive industry to grow their businesses through a portfolio of creative consulting services. Combining cross-fertilized knowledge with strategic long-term perspectives and global context provided by studios in Los Angeles, Munich and Shanghai, DesignworksUSA draws upon its unique and vibrant resources to create the future.

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About Tt eSPORTS

Thermaltake is a well known brand for gaming & DIY in Case, Cooler, and PSU for years. Due to the constant requests for keyboards and mice from gamers and end users, Thermaltake decided to create a series of gaming keyboards, mice, and headsets with the Tt eSPORTS brand. By using Tt eSPORTS, we want to extend our product lines into the gaming industry, and provide more ''personalized gaming'' gears to gamers and enthusiasts worldwide. With years of experience in gaming industry, Tt eSPORTS is committed to bring the most personalized and the highest quality weapons for the most competitive cyber battles. For more information, please visit


Johnny Hsu
Marketing Director
Tel: +886 2 87975788 # 2862

A division of Thermaltake Gaming, Tt eSPORTS is a major driving force in inspiring, challenging, and taking eSports to new heights in the professional gaming industry. We do this through research, innovation and developing superior quality products from the ground up. Pro’s trust our gear because we equip them with everything they need to dominate in the lobby.